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Manager/Senior Manager role! Data storyteller with marketing expertise and strong analytical abilities needed.
Post-Graduate in any stream (preferably in Business
Management/Marketing Management) from a reputed
institute
We're actively seeking a Manager/Senior Manager who excels in storytelling and is adept at handling diverse data types. This includes numeric sales data, consumer research data, social media chatter, and brand reviews. The ideal candidate should be able to link disparate datasets and form a coherent business perspective.
Key Responsibilities:
Client Management: You'll need to understand and manage client expectations, identifying their primary business or marketing challenges.
Data Analysis: You'll utilize both quantitative and qualitative marketing data sources to extract insights, supplemented by relevant secondary research.
Insight Generation: Your role will involve deriving core insights from multiple data sources, addressing vital 'So What?' and 'Now What?' questions.
Research Methodologies: You'll apply various market research methodologies and analytics protocols in your daily work.
Statistical Techniques: You'll use statistical multivariate techniques such as Factor Analysis, Conjoint Analysis, Cluster Analysis, Regression Modeling, Max-Diff Analysis, Price Modeling, and more.
Presentations: You'll create impactful presentations for digital platforms.
Digital Trends: You'll stay updated with digital trends and behaviors, including social media trends.
Innovation: A passion for experimenting with new ideas and solutions will be critical.
Qualifications:
You should have an MBA with a specialization in marketing/communications.
Strategic thinking abilities with a business orientation are essential.
You should have 3-7 years of experience in brand strategy, brand communication, marketing research, marketing consulting, or a CI role.
At least 1 year of team management experience is required.
Strong experience in quantitative consumer research is a must.
You should have more than 2 years of experience in proposal writing, client relationship management, account management, and team management.
Experience working on at least 2 clients and across a minimum of 3 study types in a delivery and managerial role is necessary.
Experience in handling multi-country scenario assignments would be beneficial.
Excellent command over the English language, both written and spoken, is required.
An entrepreneurial mindset, with a high tolerance for ambiguity, is essential.
Manager/ Senior Manager
Manager/ Senior Manager
Post-Graduate in any stream (preferably in Business
Management/Marketing Management) from a reputed
institute
Manager/Senior Manager role! Data storyteller with marketing expertise and strong analytical abilities needed.
We're actively seeking a Manager/Senior Manager who excels in storytelling and is adept at handling diverse data types. This includes numeric sales data, consumer research data, social media chatter, and brand reviews. The ideal candidate should be able to link disparate datasets and form a coherent business perspective.
Key Responsibilities:
Client Management: You'll need to understand and manage client expectations, identifying their primary business or marketing challenges.
Data Analysis: You'll utilize both quantitative and qualitative marketing data sources to extract insights, supplemented by relevant secondary research.
Insight Generation: Your role will involve deriving core insights from multiple data sources, addressing vital 'So What?' and 'Now What?' questions.
Research Methodologies: You'll apply various market research methodologies and analytics protocols in your daily work.
Statistical Techniques: You'll use statistical multivariate techniques such as Factor Analysis, Conjoint Analysis, Cluster Analysis, Regression Modeling, Max-Diff Analysis, Price Modeling, and more.
Presentations: You'll create impactful presentations for digital platforms.
Digital Trends: You'll stay updated with digital trends and behaviors, including social media trends.
Innovation: A passion for experimenting with new ideas and solutions will be critical.
Qualifications:
You should have an MBA with a specialization in marketing/communications.
Strategic thinking abilities with a business orientation are essential.
You should have 3-7 years of experience in brand strategy, brand communication, marketing research, marketing consulting, or a CI role.
At least 1 year of team management experience is required.
Strong experience in quantitative consumer research is a must.
You should have more than 2 years of experience in proposal writing, client relationship management, account management, and team management.
Experience working on at least 2 clients and across a minimum of 3 study types in a delivery and managerial role is necessary.
Experience in handling multi-country scenario assignments would be beneficial.
Excellent command over the English language, both written and spoken, is required.
An entrepreneurial mindset, with a high tolerance for ambiguity, is essential.
